Overwatch League and Jeff Staples – who himself is a designer and streetwear powerhouse – brings you a first-of-its-kind collaboration in creating a reimagined, redesigned authentic player kit for esports. The new kits are designed in concert with Overwatch League player feedback for a look and feel unique to both traditional sports and esports. Elevated fabrics, premium graphic applications, new side gussets for adjustable comfort and a fit cut and sewn to increase quality and wearability while gaming.
Each of the 20 Overwatch League teams will have their own unique home and away kits for the 2020 season, launching 8 February Pacific Time.
“This first-of-its-kind collaboration is a great reflection of esports’ evolution into a true lifestyle. This is not just a win for the Overwatch League and our fans, but for esports as an industry.”
“We’re incredibly excited to be working with our friend and streetwear legend Jeff Staple on these team kits. Our players’ close partnership with Jeff can be seen and felt in the considered design elements included in the apparel. We cannot wait to see this gear worn on the streets of each of our Overwatch League team cities this season.”
Daniel Cherry, chief marketing officer at Activision Blizzard Esports
Staple has beein in the industry for over two decades now, partnering with many top brands in the design, lifestyle, and entertainment space. With his world-renowned Staple Pigeon, his unique style brings a new edge to each team brand.
“I have been observing esports for years and am a huge fan of what Overwatch League has been able to accomplish, so when they asked me to design their new kits, I was stoked.”
“It was a once-in-a-lifetime opportunity to bring the best of the esports and streetwear worlds together to create something totally unique & ground-breaking. The kits are not only specifically engineered to perform to players’ specifications, but they’re also designed to look great outside the arena.”
Jeff Staples
Preorder these OWL X STAPLE jerseys from 28 January Pacific Time here! Represent your favourite Overwatch League team with these Staples kits!
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