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On December 11, PETA posted graphic fan art depicting Silence Suzuka from Umamusume: Pretty Derby. Although the image aimed to raise awareness about racehorse suffering, it quickly drew backlash. Fans criticized PETA for using the beloved character in a violent context. Consequently, many expressed disappointment on social media.
If Umamusume: Pretty Derby were honest, your favorite horse girl doesn’t get a comeback arc. One failed event, and the race is over forever—just like what happened to the real Silence Suzuka. pic.twitter.com/lkse22TanW
— PETA (@peta) December 10, 2025
The artwork, titled “If Umamusume: Pretty Derby was Honest,” shows Silence Suzuka in pain. PETA referenced the real horse’s tragic injury and euthanasia, claiming, “One failed event, and the race is over forever—just like what happened to the real Silence Suzuka.” However, fans argued the post sensationalized the tragedy and trivialized the game’s characters.
Violation of Cygames Guidelines
Umamusume: Pretty Derby features anthropomorphized versions of real racehorses. Moreover, Cygames partners with owners and the Japan Racing Association (JRA). To protect these relationships, the company enforces strict rules on derivative works. For instance, violent content and using characters for activism or ideological purposes is prohibited.
As a result, fans mass-reported PETA’s post to Cygames. Many noted that the nonprofit’s actions could endanger partnerships, despite Cygames’ history of supporting racehorse welfare. Additionally, critics stressed that PETA name-dropped the franchise without approval, which may breach copyright and content guidelines.
Community Reaction and Ethical Debate
The Umamusume community expressed anger and disappointment. Similarly, social media comments condemned PETA’s use of game IP to highlight ethical issues. Furthermore, some fans pointed out that the depiction disrespected both the fictional character and the real horse.
Although PETA intended to raise awareness, the execution clashed with fan expectations and IP rules. Therefore, the incident sparks a larger discussion about the limits of derivative works in advocacy. It also emphasizes the importance of respecting game IP, especially when referencing sensitive real-life events.
In conclusion, PETA’s post highlights the tension between activism and media rights. For now, the controversy remains a hot topic among fans, and Cygames has yet to release an official statement.
