Ex-PlayStation Boss Shuhei Yoshida Joins Promise Mascot Agency Cast

Kaizen Game Works has lifted the curtain on the impressive voice cast for their upcoming game, Promise Mascot Agency, blending a stellar lineup of gaming and anime industry icons. Leading the cast is Takaya Kuroda, renowned for his role as Kazuma Kiryu in the Yakuza/Like a Dragon series, voicing the protagonist, Michi, a disgraced yakuza navigating a new life as a mascot agency manager.

In a surprising turn, former PlayStation president Shuhei Yoshida makes his voice acting debut as MonouGe, a kappa mascot with a passion for gaming. Yoshida’s transition from corporate leadership to voice acting marks an unexpected yet exciting addition, especially for fans familiar with his legacy in the gaming industry.

Joining the lineup are Ayano Shibuya (known for The Legend of Zelda: Tears of the Kingdom) as Pinky, Michi’s finger-shaped mascot assistant, and Eri Saito (Chainsaw Man) as Matriarch Shimazu. Rounding out the cast is Hidetaka “Swery” Suehiro, the creator of Deadly Premonition, portraying a reformed ex-biker priest, adding another layer of intrigue to the game’s diverse narrative.

Revealed exclusively with @IGN 👀🎙️✨

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Promise Mascot Agency main cast Voice Actor Reveal!

We are so lucky to be working with:
✨ Takaya Kuroda @takayakuroda
✨ Ayano Shibuya @shibuya_ayanono
✨ Eri Saito
✨ SWERY @swery65
✨ Shuhei Yoshida! @yosphttps://t.co/MRD4T3CVMo

— PROMISE MASCOT AGENCY ⛩️ 2025 ⛩️ (@KaizenGameWorks) January 15, 2025

Promise Mascot Agency invites players into a world where mascots are living entities with personalities as dynamic as their human counterparts. Set in the quirky town of Kaso-Machi, players will manage a chaotic agency, balance the eccentricities of their mascot clients, and explore the town’s mysteries using a customizable kei truck.

This open-world narrative adventure combines management simulation with visual novel storytelling, promising a unique blend of humor, drama, and mystery. Developed by Kaizen Game Works, the studio behind Paradise Killer, the game is set for release in early 2025 across multiple platforms, including PS5, Xbox Series X/S, Nintendo Switch, and PC.

Image Credit: Kaizen Game Works

Image Credit: Kaizen Game Works

Image Credit: Kaizen Game Works

Image Credit: Kaizen Game Works

Image Credit: Kaizen Game Works

With a compelling storyline and an all-star voice cast, Promise Mascot Agency is poised to be one of the most anticipated releases of the year, redefining what it means to manage mascots in a world where they are much more than mere symbols. Stay tuned for more updates and prepare to step into the unpredictable world of mascots and mayhem.

Available Now

On Nintendo Switch 2, PS5, PS4 & Steam

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