Sony to Become Largest Shareholder of Kadokawa in $320 Million Strategic Alliance

Sony Group Corporation has announced a strategic capital and business alliance with Kadokawa Corporation, investing approximately 50 billion yen ($320 million USD) to become Kadokawa’s largest shareholder. The deal, set to close on January 7, 2025, will see Sony acquire 12,054,100 new shares, bringing its total ownership to approximately 10 percent when combined with shares previously acquired in February 2021.

Kadokawa Corporation, known for its diverse portfolio including FromSoftware, ACQUIRE, and Spike Chunsoft in the gaming sector, aims to leverage this partnership to enhance its global presence. The alliance focuses on maximizing intellectual property value through various collaborative initiatives, including potential joint investments in content, creator discovery, and enhanced media mix projects.

The partnership outlines several key areas for collaboration, including the adaptation of Kadokawa’s intellectual property into live-action films and TV dramas, co-production of anime works, expanded global distribution through Sony’s networks, and increased gaming publishing opportunities. The companies also plan to develop expertise in virtual production.

Kadokawa’s CEO Takeshi Natsuno expressed enthusiasm about the alliance, highlighting its potential to strengthen IP creation capabilities and expand global reach. Sony’s president, COO, and CFO Hiroki Totoki emphasized how the partnership aligns with Sony’s “Creative Entertainment Vision” and will support Kadokawa’s “Global Media Mix” strategy.

This strategic alliance brings together the extensive IP creation ecosystem of Kadokawa, including light novels, comics, games, and anime, with the global entertainment distribution network and production capabilities of Sony

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