HoYo FEST is set to return bigger than ever, uniting fans of Genshin Impact, Honkai Impact 3rd, Honkai: Star Rail, and Zenless Zone Zero starting this July 24 until 27.
Now in its fifth year, the event spans six Southeast Asian countries – Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam – bringing HoYoverse fans together for a festival packed with themed activities.
Event Highlights
- Game-themed booths and immersive experiences based on popular HoYoverse titles.
- Exclusive merchandise, limited-edition event freebies, and official collectibles available for purchase.
- Lucky draws and community engagement zones.
- Artist Alley: A special section featuring fan-made HoYoverse-inspired merchandise by local creators.
- Stage Performances: Cosplayers, performers, and fan artists will showcase their talent live.

Spotlight on Creators
2025 marks the first time HoYo FEST’s Artist Alley will be featured at every Southeast Asian venue, following successful debuts in Indonesia and Vietnam in 2024. This initiative allows fan artists to sell HoYoverse-inspired creations – making HoYo FEST the first official gaming event in the region to support fan-made merchandise sales on this scale.
A new Stage Segment also offers a platform for cosplayers and performers to shine. The full lineup of participating artists and performers will be revealed in late June.
Ticket Information
Tickets go on sale June 24 via the official HoYo FEST website.

Ticket options for Malaysia include:
- 1-Day Pass
- Multi-Day Pass
- Fast Pass (includes early entry, exclusive merchandise, and priority access)
| Ticket | Category | Price Notes |
| 1-Day Pass | RM 22 | 1-Day Unlimited Access - Entry Access Starts at 11:00 AM |
| 4-Day Pass | RM 65 | 4-Day Unlimited Access - Entry Access Starts at 11:00 AM |
| 1-Day Fast Pass | RM 80 | 1-Day Unlimited Access - Early Access Starts at 10:00 AM - Priority Access to the HoYoverse Experience Zone, All HoYoverse Game Booths & HoYo FEST Photo Booth - Guaranteed Freebies at All HoYoverse Game Booths - HoYo FEST 2025 Exclusive Commemorative Passport ×1 - HoYo FEST 2025 Exclusive Lanyard with DIY ID Holder ×1 - Lucky Draw Ticket ×1 |
| Child (6 years old or below) | Free Entry | Children under 6 years old can enter for free when accompanied by a parent or guardian with a valid entry ticket. - Must present a valid identification card for verification. |
| Persons with Disabilities (Orang Kurang Upaya, OKU) | 50% Discount | Must present a valid identification card for verification. - Enjoy a 50% discount on any event ticket. - Must present a valid OKU Card for verification. |
Event Details
- Date and Time: 24 – 27 July, 10 AM until 8 PM
- Venue: Pavilion Exhibition Centre Bukit Jalil, Hall 1 and 2, Kuala Lumpur
You can also check out our past experience at HoYo FEST 2024 to learn more about what to expect throughout the duration of the event this year!




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