Mobile RPG Market Q1 2025 – Honkai: Star Rail Leads Revenue Charts, New Titles Make Strong Showing

In the first quarter (Q1) of 2025 from January to April, Honkai: Star Rail has established itself as the revenue leader among gacha games and the mobile RPG market in the Asia Pacific region, generating an impressive $149.8 million according to data from AppMagic. This space fantasy RPG from HoYoverse continues to dominate the mobile gaming landscape across 14 countries.

The top 10 highest-grossing mobile gacha games in Q1 2025 for the Asia Pacific region are:

• #1: Honkai: Star Rail – $149.8 million
• #2: 地下城与勇士: 起源 (Chinese exclusive title) – $147 million
• #3: Monster Strike – $133.9 million
• #4: Genshin Impact – $105.1 million
• #5: 리니지M – $74 million
• #6: Fate/Grand Order – $73 million
• #7: 梦幻西游 – $71.9 million
• #8: DRAGON BALL Z DOKKAN BATTLE – $65.5 million
• #9: Puzzle & Dragons – $62.8 million
• #10: Zenless Zone Zero – $61 million

Following closely behind the Chinese-exclusive title (地下城与勇士: 起源) with $147 million in revenue, Monster Strike rounds out the top three with $133.9 million across 10 countries in the region.

HoYoverse’s other major title, Genshin Impact, holds the fourth position with $105.1 million in revenue, despite boasting the highest download count at 6.3 million. This suggests a lower monetization rate per user compared to the top earners. Among the notable performers is Zenless Zone Zero, another HoYoverse title, which has secured the #10 spot with $61 million in revenue since its release. The game has shown strong user acquisition with nearly 2 million downloads and over 2.6 million cumulative revenue-generating players.

Wuthering Waves, sits at #13 with $59.5 million in revenue across 13 countries with 2.7 million downloads. This puts it in direct competition with established titles in the region. Fate/Grand Order continues to demonstrate remarkable longevity in the gacha market, generating $73 million in Q1 despite being one of the older titles on the list, securing the #6 position. The game maintains a strong monetization model with $301.15 average revenue per paying user.

GODDESS OF VICTORY: NIKKE has established a steady presence at #14 with $48.8 million in revenue across 10 countries and boasts one of the higher average revenue per paying user figures at $64.08.

The data highlights the continued dominance of anime-style gacha games in the Asia Pacific mobile market, with strong player retention metrics across the board. Top performers are showing D1 retention rates between 38-48%, with D7 retention ranging from 16-28%, indicating healthy player engagement in the competitive mobile RPG space.

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