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    Netflix Announces Live-Action Solo Leveling Series Starring Byeon Woo-seok

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    Fate Trigger Enters Closed Beta July 24 with New Characters, Modes, and Vehicles

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    AFA Creators Super Fest Singapore 2025 Returns with tamimoon, Lotus Juice, SAKURADOLL and More

    Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

    Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

    Fantasy Mobile RPG Lost Sword Global Officially Launches Today

    Fantasy Mobile RPG Lost Sword Global Officially Launches Today

    NIS America Reports Drop in Profits Despite Steady Sales

    NIS America Reports Drop in Profits Despite Steady Sales

    TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

    TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

    PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

    PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

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    eFootball 30th Anniversary

    eFootball Celebrates 30th Anniversary With Pelé Debut, In-Game Rewards and Global Festival

    Netflix Announces Live-Action Solo Leveling Series Starring Byeon Woo-seok

    Netflix Announces Live-Action Solo Leveling Series Starring Byeon Woo-seok

    Fate Trigger Enters Closed Beta July 24 with New Characters, Modes, and Vehicles

    Fate Trigger Enters Closed Beta July 24 with New Characters, Modes, and Vehicles

    AFA Creators Super Fest

    AFA Creators Super Fest Singapore 2025 Returns with tamimoon, Lotus Juice, SAKURADOLL and More

    Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

    Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

    Fantasy Mobile RPG Lost Sword Global Officially Launches Today

    Fantasy Mobile RPG Lost Sword Global Officially Launches Today

    NIS America Reports Drop in Profits Despite Steady Sales

    NIS America Reports Drop in Profits Despite Steady Sales

    TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

    TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

    PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

    PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

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    Hideo Kojima and Yoji Shinkawa Open Up About Death Stranding 2: Connection, Creativity, and Walking Through Loneliness

    Hideo Kojima and Yoji Shinkawa Open Up About Death Stranding 2: Connection, Creativity, and Walking Through Loneliness

    RAIDOU Remastered Interview – Director Yamai Kazuyuki on Reviving a Classic Detective RPG for Modern Audiences

    RAIDOU Remastered Interview – Director Yamai Kazuyuki on Reviving a Classic Detective RPG for Modern Audiences

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    Pac-Man Goes Dark – Producer Seigo Aizawa Reveals the Making of Shadow Labyrinth

    Honor of Kings Producer Reveals Game-Changing Hero Flowborn and Major Updates

    Honor of Kings Producer Reveals Game-Changing Hero Flowborn and Major Updates

    [ASIA EXCLUSIVE] Bringing Back a Classic: Inside the Making of FINAL FANTASY TACTICS – The Ivalice Chronicles

    [ASIA EXCLUSIVE] Bringing Back a Classic: Inside the Making of FINAL FANTASY TACTICS – The Ivalice Chronicles

    Onimusha: Way of the Sword Developers Reveal Details About the Long-Awaited Comeback

    Onimusha: Way of the Sword Developers Reveal Details About the Long-Awaited Comeback

    Diving Deep into the Digital World – Producer Ryosuke Hara Discusses the Direction of Digimon Story Time Stranger

    Diving Deep into the Digital World – Producer Ryosuke Hara Discusses the Direction of Digimon Story Time Stranger

    [EXCLUSIVE] Gearbox Executives Share Details on Borderlands 4 – Story, Weapons, and Lessons Learned

    [EXCLUSIVE] Gearbox Executives Share Details on Borderlands 4 – Story, Weapons, and Lessons Learned

    [EXCLUSIVE] Wan Hazmer Reveals How No Straight Roads 2 Expands Beyond Vinyl City with Shueisha Games

    [EXCLUSIVE] Wan Hazmer Reveals How No Straight Roads 2 Expands Beyond Vinyl City with Shueisha Games

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      eFootball 30th Anniversary

      eFootball Celebrates 30th Anniversary With Pelé Debut, In-Game Rewards and Global Festival

      Netflix Announces Live-Action Solo Leveling Series Starring Byeon Woo-seok

      Netflix Announces Live-Action Solo Leveling Series Starring Byeon Woo-seok

      Fate Trigger Enters Closed Beta July 24 with New Characters, Modes, and Vehicles

      Fate Trigger Enters Closed Beta July 24 with New Characters, Modes, and Vehicles

      AFA Creators Super Fest

      AFA Creators Super Fest Singapore 2025 Returns with tamimoon, Lotus Juice, SAKURADOLL and More

      Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

      Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

      Fantasy Mobile RPG Lost Sword Global Officially Launches Today

      Fantasy Mobile RPG Lost Sword Global Officially Launches Today

      NIS America Reports Drop in Profits Despite Steady Sales

      NIS America Reports Drop in Profits Despite Steady Sales

      TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

      TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

      PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

      PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

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      eFootball 30th Anniversary

      eFootball Celebrates 30th Anniversary With Pelé Debut, In-Game Rewards and Global Festival

      Netflix Announces Live-Action Solo Leveling Series Starring Byeon Woo-seok

      Netflix Announces Live-Action Solo Leveling Series Starring Byeon Woo-seok

      Fate Trigger Enters Closed Beta July 24 with New Characters, Modes, and Vehicles

      Fate Trigger Enters Closed Beta July 24 with New Characters, Modes, and Vehicles

      AFA Creators Super Fest

      AFA Creators Super Fest Singapore 2025 Returns with tamimoon, Lotus Juice, SAKURADOLL and More

      Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

      Rare to Reveal Sea of Thieves Future Plans After Major Microsoft Layoffs

      Fantasy Mobile RPG Lost Sword Global Officially Launches Today

      Fantasy Mobile RPG Lost Sword Global Officially Launches Today

      NIS America Reports Drop in Profits Despite Steady Sales

      NIS America Reports Drop in Profits Despite Steady Sales

      TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

      TOUGEN ANKI: Crimson Inferno Announced, Full Reveal at Tokyo Game Show 2025

      PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

      PlayStation Plus July 2025 Games Include Cyberpunk 2077 and Twisted Metal Classics

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      Hideo Kojima and Yoji Shinkawa Open Up About Death Stranding 2: Connection, Creativity, and Walking Through Loneliness

      Hideo Kojima and Yoji Shinkawa Open Up About Death Stranding 2: Connection, Creativity, and Walking Through Loneliness

      RAIDOU Remastered Interview – Director Yamai Kazuyuki on Reviving a Classic Detective RPG for Modern Audiences

      RAIDOU Remastered Interview – Director Yamai Kazuyuki on Reviving a Classic Detective RPG for Modern Audiences

      Pac-Man Goes Dark – Producer Seigo Aizawa Reveals the Making of Shadow Labyrinth

      Pac-Man Goes Dark – Producer Seigo Aizawa Reveals the Making of Shadow Labyrinth

      Honor of Kings Producer Reveals Game-Changing Hero Flowborn and Major Updates

      Honor of Kings Producer Reveals Game-Changing Hero Flowborn and Major Updates

      [ASIA EXCLUSIVE] Bringing Back a Classic: Inside the Making of FINAL FANTASY TACTICS – The Ivalice Chronicles

      [ASIA EXCLUSIVE] Bringing Back a Classic: Inside the Making of FINAL FANTASY TACTICS – The Ivalice Chronicles

      Onimusha: Way of the Sword Developers Reveal Details About the Long-Awaited Comeback

      Onimusha: Way of the Sword Developers Reveal Details About the Long-Awaited Comeback

      Diving Deep into the Digital World – Producer Ryosuke Hara Discusses the Direction of Digimon Story Time Stranger

      Diving Deep into the Digital World – Producer Ryosuke Hara Discusses the Direction of Digimon Story Time Stranger

      [EXCLUSIVE] Gearbox Executives Share Details on Borderlands 4 – Story, Weapons, and Lessons Learned

      [EXCLUSIVE] Gearbox Executives Share Details on Borderlands 4 – Story, Weapons, and Lessons Learned

      [EXCLUSIVE] Wan Hazmer Reveals How No Straight Roads 2 Expands Beyond Vinyl City with Shueisha Games

      [EXCLUSIVE] Wan Hazmer Reveals How No Straight Roads 2 Expands Beyond Vinyl City with Shueisha Games

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      [LEVEL UP KL 2019] “It’s important that we market both products and Malaysia” – Hasnul, VP of Digital Content

      Kit by Kit
      6 years ago
      in All, Industry, Interview
      Reading Time: 2 mins read
      0 0
      Level Up KL returns in 2019
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      The Malaysia Digital Economy Corporation (MDEC) is the organizer of LEVEL UP KL, Malaysia’s biggest game festival. With a mandate to spearhead Malaysia’s digital economy, the event is meant to be a platform of leverage for gamers, the public, game developers, corporate and esports, taking the biggest entertainment market towards key economic growth. Vice President of Digital Creative Content and Technologies for MDEC, Hasnul Hadi Samsudin, took a few moments to sit down with us.

      It’s already been five years since the first LEVEL UP KL. Hasnul mentions about game developers wanting people to try out their games, and thus find a way to “extend” LEVEL UP KL as an industry. In comes LEVEL UP PLAY, what Hasnul calls the “public” part of the event, to celebrate the games.

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      Hasnul has been with MDEC since 1996, but LEVEL UP KL itself is relatively recent. He had left, but rejoined in 2014 with the mandate of growing the games industry. MDEC had focused on animation for a while – local successes include Upin & Ipin and Boboiboy – before turning to games. There were local games, Hasnul says, but earlier on, there was “no market” for them.

      With LEVEL UP KL, he believes that people can now see that, within the region, the Malaysian games industry is getting strong support from the government. For MDEC’s part, they’re reaching out to local secondary schools to teach them game development, then showcase the best creations. Universities also have LEVEL UP Apprenticeships for final year students to give them an idea on the game dev process.


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      Pictured: Hasnul Hadi Samsudin.

      The B2C area of LEVEL UP KL 2019 will be touching on the public playing games, influencers and esports, explains Hasnul, as part of LEVEL UP PLAY. It’s an event first, and he hopes it’ll be the best one yet.

      You can check out just some of the things LEVEL UP KL 2018 had over here. You can look forward to that and more for this year’s event!

       


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      I do what needs doing, with a slew of gacha games on plate. Willingly self-inflicts heartattacks via supporting SEA/SA Dota. RPGs and roguelike/roguelites are the good shit. As Twitter is a wholly functioning website, an email will be the best method of contact.

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